Everything you need to plan, deliver, and retain. In one platform.
Planning tools, lead-capture calculators, discovery, a real client portal, seminars mission control, meeting workflow, a compliant review engine, and an AI co-pilot. Built for the way modern RIAs actually work. Not bolted on after the fact.
AdvisorCal vs the planning incumbents.
Comparisons are based on each vendor’s publicly documented feature set as of mid-2026. If we got something wrong about your platform, tell us and we’ll fix the row.
Every tool an advisor reaches for, in one workspace.
Built for the meeting, not the back office. Run the math while the client is in the room, then hand them the answer in a branded plan.
- Retirement Planner
Monte Carlo, scenario modeling, tax-aware withdrawal sequencing. The full-engagement planner.
- Roth Conversion Pro
IRMAA-aware multi-year conversion ladder with bracket and surtax projection.
- Tax Projection Advisor
Multi-year federal + state bracket projection, RMD-aware.
- Tax-Efficient Withdrawals
Lowest-cost withdrawal order across taxable, traditional, Roth, and HSA.
- Tax Burden Analysis
Lifetime federal tax on retirement assets under each strategy.
- Backdoor Roth Advisor
Pro-rata impact, mega backdoor, multi-year cadence.
- QCD Optimizer
Qualified Charitable Distributions for households 70½+.
- Inherited IRA Optimizer
10-year SECURE Act windows + sequencing.
- Legacy Optimizer
Estate flow, beneficiary tax exposure, generational tax order.
- NUA Strategy Advisor
Net Unrealized Appreciation analysis for employer stock.
- Annuity Income Analyzer
Income guarantees and accumulation modeling for SPIAs, MYGAs, FIAs, RILAs.
- Housing Decision
Buy, rent, downsize, reverse mortgage. Modeled side-by-side.
- Federal Retirement Planner
FERS pension, TSP, FEHB + Medicare coordination, federal benefit gap.
- Tax AnalyzerUnique
Upload a 1040 PDF. AI reads it and fills the household tax profile.
- 28 lead-capture calculatorsUnique
Embeddable on advisor websites with the firm’s branding. White-label leads land in the workspace.
Six places AdvisorCal isn’t comparable.
eMoney, RightCapital, Retirement Analyzer all do planning. They don’t do this.
A real client portal. No login, no app.
Every household gets a branded online home with the firm at /client/[token]. Token-gated for Rule 204-2 recordkeeping without forcing the client to remember a password. eMoney makes them log in. RightCapital makes them log in. We make it a link.
Discovery on every channel that already exists
Web, QR, paper, seminar table, 1040 upload, CRM import. Eight channels canonicalize to one household. Competitors hand you a single web form and tell you to send a link.
A Signal Engine that briefs you before the meeting
Every client click, scenario tweak, and question fires back to the advisor. The meeting-prep page synthesizes it into talking points. Nobody else does this.
Seminars as a first-class surface
QR check-in, live room map, diarized transcription, in-talk slider engagement, attendee-to-household promotion. RightCapital can’t run an event. eMoney can’t either. We can.
A compliant testimonial engine built into the platform
SEC Marketing Rule (Rule 206(4)-1) compliance baked into every review surface. Disclosures immutable, recordkeeping CSV, embeddable widget, Google review read-back, AI reply drafting. Nobody else ships any of this.
Embeddable lead-capture calculators
28 white-label calculators you drop on your marketing site as iframes. Branded with your color and logo, leads land in your AdvisorCal workspace. Competitors gate planning behind their portal.
Eight intake channels collapse into one engagement stage.
A web form, a paper sheet, a QR code at a seminar, a 1040 upload, a CRM import. All canonicalize to the same household profile and engagement stage. Zero re-keying.
- Channel-agnostic intakeUnique
Discovery via web, QR, paper, seminar table, CRM, AI extract, manual. Same outcome.
- Discovery BundlesUnique
One-click packaging of every discovery answer + tool run into a single document for compliance.
- Engagement stage tracking
Stage 0 → stage 4 across every channel; drives Journey scoreboard prioritization.
- AI 1040 extractionUnique
Drop a tax return; AdvisorCal reads income, deductions, schedule data.
- Annuity intake extractionUnique
Paste or upload an annuity statement; AI fills the analyzer inputs.
- Compliance review workflow
Optional designated reviewer signs off on discovery before the advisor sees it.
- Auto-promotion to household
Seminar attendee → household with profile pre-filled, idempotently.
- CRM push-out
Sync discovery + plan-pack outputs to Wealthbox, Redtail, Salesforce.
The continuity layer competitors don’t ship.
Every household gets a persistent, branded online home with the firm. No login. No app to download. Just a link they can open between meetings.
- Per-household client portalUnique
Branded /client/[token] surface. Token-gated, no account required.
- Horizon · year in reviewUnique
Spotify-Wrapped-style story of the household’s plan, gains, and milestones.
- Perfect Days trackerUnique
Slider the client moves to log lifestyle moments. Signals tie back to the plan.
- Plan view
Read-only summary of the active Plan Pack. Updates the moment the advisor saves.
- Tools section
Subset of calculators the advisor whitelists for the client to explore.
- Meetings + documents
Upcoming meeting with join link; past meeting notes + recording playback.
- Two-way messagingUnique
Client portal compose drawer + advisor inbox. Persisted in household_messages, no mailto.
- Token-gated portal accessUnique
Compliant recordkeeping under Rule 204-2 without forcing the client to remember a password.
Walk into every meeting already briefed.
Every click, scenario tweak, question, and Perfect Day update fires back to the advisor’s Client Signals timeline. The meeting-prep page synthesizes it into a one-glance briefing.
- Granular portal eventsUnique
Section views, tool opens, document downloads, push replies. All timestamped.
- Heartbeats + session trackingUnique
How long they stayed, which pages, when they left.
- Client questions inbox
Anchored to specific plan sections so the advisor knows what to address.
- Saved scenariosUnique
What-if dial moves the client made between meetings. Surfaces patterns.
- Meeting-prep briefingUnique
Auto-synthesized "Talking points" panel for the upcoming meeting.
- Numbers across touchpointsUnique
Seminar slider readings + discovery amounts + tool runs + scenarios in one persona panel.
- Journey scoreboard
Firm-wide prioritization based on engagement + readiness signals.
- Opportunities engine
Detects Roth windows, IRMAA cliffs, QCD eligibility, backdoor gaps live.
From scheduled to recapped, without leaving the workspace.
OAuth into Google Calendar or Outlook once. Every meeting after that is one click. Book it, send the invite with a Meet/Teams link, get a reminder, capture notes, attach the recording.
- Google Calendar + Outlook OAuth
Auto-creates real calendar events with Meet or Teams join links.
- In-app schedule form
Pre-fills attendee emails from the household; falls back to manual Zoom URL.
- 24h + 1h reminders
Idempotent cron-driven emails to the household before each meeting.
- Recording playback
Attach a Zoom or Loom URL; the portal renders it on the household’s past-meetings shelf.
- Plan Pack composerUnique
Bundle multiple tool outputs into one PDF for the meeting; snapshots-first workflow.
- Advisor calloutsUnique
Per-section advisor notes that ride the PDF + the portal, anchored by section slug.
- Internal notes + @-mentions
Workspace-only collaboration notes per household, never visible to the client.
- Co-pilot during the meetingUnique
Context-aware floating assistant that knows the household.
A purpose-built mission control for in-person events.
QR-based check-in, real-time room map, diarized transcription, slider exploration during talks, and seminar-attendee-to-household promotion in one click.
- QR-based attendee check-inUnique
Table-by-table seating maps render live as guests scan in.
- Live room mapUnique
See hot tables, cold tables, and partner attendees flagged together.
- In-talk slider explorationUnique
Attendees use sliders on their phones; advisor sees engagement live.
- Diarized transcriptionUnique
Speaker-labeled transcript via Deepgram (with Whisper fallback).
- Audio markers + slide changesUnique
Aligns the transcript to the deck for post-event review.
- Drip campaign on completion
Pre-built email sequences fire automatically after the event.
- Pre-flight simulatorUnique
Test the room setup with synthetic attendees before guests arrive.
- Couples linkerUnique
Detects partners attending together and links them on the household record.
A compliant testimonial engine wired to your Google profile.
The SEC’s 2022 Marketing Rule made testimonials legal. AdvisorCal makes them compliant by default. Disclosure baked into every surface, automated triggers, embeddable widget, and direct-to-Google replies.
- SEC Marketing Rule complianceUnique
The three required disclosures render with every review, immutably stored on each row.
- Google + Platform routing
Clients choose Google or the in-app modal. Or both.
- Compliance acknowledgment auditUnique
User + IP + timestamp captured before the master toggle can flip on.
- Approval queue
Reviews land pending; advisor approves before any public surface renders them.
- Embeddable widgetUnique
Drop an iframe on your marketing site. Disclosures already baked in.
- Social card PNG exportUnique
Per-review download with the disclosure burned into image pixels.
- Recordkeeping CSVUnique
One-click export satisfying SEC Rule 204-2 five-year retention.
- Sentiment classificationUnique
AI-tags positive / neutral / "needs attention" on submit.
- Post-meeting triggersUnique
Daily cron lights up the portal prompt 2 to 4 days after a finished meeting.
- Google Business Profile syncUnique
Reads Google reviews into the dashboard alongside platform reviews.
- AI-drafted Google repliesUnique
Claude drafts a reply tuned to the rating; advisor edits and posts to Google.
- FINRA registered-rep handlingUnique
Optional banner reminds B/D reps that principal pre-approval is required.
Advisor-in-the-loop AI across every surface.
Never robo-advice. AdvisorCal’s AI is a research assistant, a tax reader, a draft-writer. Every output is yours to edit before it ships.
- Workspace co-pilotUnique
Floating, context-aware assistant that knows the household you’re looking at.
- Auto-planUnique
Dump everything you have on a household, get a draft Plan Pack back.
- 1040 readerUnique
PDF in, structured income + deductions out.
- Annuity statement readerUnique
Paste or upload a carrier statement; AI fills the analyzer.
- Reply drafterUnique
Suggests Google review replies, tone-scaled by rating.
- Sentiment classifierUnique
Tags incoming client reviews on submit.
- Brief generatorUnique
Synthesizes household state into a one-glance meeting brief.
WORM-audited from the start.
Every advisor surface was built knowing the SEC examiner shows up eventually. Disclosures embedded, audit log immutable, encryption at rest, five-year retention by default.
- AES-256-GCM encryption at rest
OAuth tokens, household profiles, sensitive blobs. All encrypted with per-tenant DEKs.
- Audit log
Every advisor action stamped: who, when, what entity.
- 5-year retention by default
Soft-archive only on every advisor row. SEC Rule 204-2 compliant.
- Bilingual deliveryUnique
Emails + household pages render in English plus the household’s preferred language.
- Compliance review queue
Designated reviewer signs off on discovery + plan packs before the household sees them.
- Recording disclosure signoff
Per-state recording-consent disclosure approved by firm leadership before seminars roll.
- Global + per-calculator disclosures
Firm-wide default plus tool-specific overrides on every output.
- Custom domain support
White-label across every advisor surface for enterprise.
See the whole platform, free for 14 days.
Bring a household, run a plan, send a portal link, post a review widget, schedule a meeting. If anything missed the mark, we want to hear about it.